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Scott Lasky

From Idea to Reality: How to Successfully Start a Franchise - Design Guidelines 101

Updated: Oct 14

Taking the leap into franchising, whether it's a restaurant, fast food outlet, or retail store, is an exciting journey. Whether you're launching the first of its kind, expanding an established franchise, or opening a new location within an existing franchise network, one thing remains certain: you need skilled architects and engineers from the very beginning to ensure your franchise is set up for success.


Considerations for Your First Space

When opening your first franchise, there’s a lot more to think about than just the décor. If you're expanding an existing business into a franchise, logistics and location choices become critical for each new store. If you're a franchisee launching a new location, you’ll be taking a well-established concept and adapting it to your unique space.

Choosing the right design professional is essential. Look for a firm that provides a complete solution, including both architectural and engineering services under one roof. This ensures that whether it's your first location or your 20th across the country, you have a team that understands your needs and can deliver consistent results.

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Getting Your Franchise Built

The process of constructing or renovating a commercial space involves much more than just designing it. You’ll need the proper approvals from local authorities, including building permits and potentially even environmental or health department clearances. Landscaping and parking requirements may also come into play, so hiring a firm that can guide you from concept to construction is vital.


Partnering with an architectural and engineering firm licensed nationwide can save you time and money. Their experience working with various municipalities ensures a smoother process, no matter where you decide to establish your franchise. Additionally, consult your architect and engineer before signing a lease. You might be able to negotiate lease terms that cover costly upgrades like electrical service, heating and cooling, or plumbing, saving you from surprise expenses later.


Accessibility Considerations

Your location might seem perfect, but is it ADA compliant? The Americans with Disabilities Act (ADA) is enforced throughout the U.S., and even minor interior renovations may trigger compliance requirements. This could mean modifying existing bathrooms, installing ramps at the entrance, or providing accessible parking spaces. Flooring choices, both inside and outside, could also be affected.

Working with experienced design professionals will ensure that your franchise meets all necessary ADA standards and avoids costly corrections later on.


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Space Planning for Your Franchise

Regardless of whether you’re opening a restaurant, a frozen yogurt shop, or a retail store, planning the space properly is critical to success. You want to maximize customer flow, minimize obstructions, and comply with building codes. An empty space can fill up quickly, and without careful planning, you may find yourself with less room than expected.


Collaborating with an architect early on ensures that your space is efficiently laid out. From retail shops to quick-service counters, an experienced professional can help you design a space that optimizes both customer experience and regulatory compliance.


Finishes and Interior Design

Interior finishes play a big role in both the style and functionality of your space. You might love the look of that laminate flooring you saw, but is it practical for a high-traffic location with beverage stations? Flooring, lighting, shelving, and seating are all part of your franchise’s overall design and must meet both functional and brand requirements.

Working with a design team will ensure that your choices not only reflect your brand but also hold up under daily use.


Utility Planning: Electrical, Plumbing and HVAC

Have your heart set on a walk-in cooler for your new restaurant? Before purchasing, you need to confirm that your location can support it. Questions like whether there’s enough electrical service, room for plumbing, or adequate HVAC capacity need answers before moving forward. Consulting with an engineering team early on can save you from costly changes down the line.


A firm with in-house engineering capabilities ensures that your plans will pass all necessary inspections, making the permitting process smoother and faster.


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The Advantage of In-House Engineering

Many architectural firms work with outside engineering consultants, which can create delays and communication issues. A firm with in-house engineering staff can provide faster and more cohesive project management. With engineers working directly alongside architects, communication is seamless, leading to faster results and lower costs. This integrated approach streamlines everything from design to construction, reducing delays and improving quality.


Branding Your Franchise

One of the most important aspects of starting a franchise is establishing a recognizable brand. Your logo, signage, and even the interior design of your space help customers connect with your franchise before they even make a purchase. Think of Apple’s logo—no text is needed for customers to associate it with high-quality tech products.

Even well-established franchises periodically update their look to stay fresh and relevant. Choosing an architectural firm with experience in franchise design and branding can ensure your franchise stands out in a competitive market.


 Lasky Architect PA is licensed throughout the US, has in-house engineering, interior designers, and personnel with expertise designing any type of commercial enterprise, and experience growing franchises in multiple state locales.


Lasky Architect's office is based in Fort Lauderdale, Florida but offers design services throughout 44 U.S. states and worldwide. View our Work.


For more information about how Lasky Architect PA can assist with your next project, contact us today.

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